Channels and mechanisms of broadcasting ideas of new religious movements in the information space of social media

In the article, authors identify and describe role of media in broadcasting content about new religious movements (on example Scientol- ogy movement) on Russian Internet. The Kribrum social analysis system is used as a technical tool. put into project model that included 80 concepts for Center Scientology 1,242 institu- tions. consider periods 01/01/2018-12/31/2019 (stable situation) 01/01/2020-23/02/2022 (coronavirus crisis). popular who wrote each periods. Media are grouped according to their legal status: official state media; private bloggers; NGOs recognized foreign agents; international affiliates Russia; other (entertainment media, bloggers users). main channels were bloggers. It was they explained broadcast material Their publications justified activities Russia, declared need liberal policy, demonized state-confessional political system, polit- ical dehumanized academic child psychology. State news gave only facts event, but not interpreted, discussed or distributed.